https://brand24.com/blog Insights, analyses & case studies Wed, 13 Jul 2022 10:51:15 +0000 en-US hourly 1 https://wordpress.org/?v=6.0.1 https://brand24.com/blog/how-to-find-unlinked-brand-mentions/ Wed, 18 May 2022 11:38:00 +0000 https://brand24.com/blog/?p=145423 I have a powerful tip for you. It's much easier to gain backlinks from unlinked brand mentions than without them.

The post How to Find (Unlinked) Brand Mentions and Turn Them Into Backlinks? first appeared on Brand24.]]> https://brand24.com/blog/sentiment-analysis/ Mon, 02 May 2022 18:08:00 +0000 https://brand24.com/blog/?p=109840 How do customers feel about your products or services? That's important question business owners shouldn't neglect. Positive and negative words matter. The good news is that you can measure customer satisfaction through sentiment analysis.

The post What is Sentiment Analysis? An Ultimate Guide for 2022 first appeared on Brand24.]]> https://brand24.com/blog/how-to-measure-the-share-of-voice/ Sun, 20 Feb 2022 10:28:00 +0000 https://brand24.com/blog/?p=126663 The share of voice is one of the most important marketing metrics. It will help you to measure brand awareness, find influencers, and increase your market share!

The post How to Measure the Share of Voice? first appeared on Brand24.]]> https://brand24.com/blog/employer-branding/ Tue, 01 Feb 2022 21:34:51 +0000 https://brand24.com/blog/?p=152043 Employer branding is a process that differentiates an organization from its competitors by building relationships with potential and current employees.

The post Use Employer Branding to Your Advantage [with Tools] first appeared on Brand24.]]> https://brand24.com/blog/how-to-use-quora-for-business/ Tue, 02 Nov 2021 16:35:00 +0000 https://brand24.com/blog/?p=110098 Using Quora for business might seem like a daunting task. Have a look at what we've learned and tested and start implementing some of the tips today.

The post How to Use Quora for Business: The 5 Best Tips first appeared on Brand24.]]> https://brand24.com/blog/brand-sentiment-the-good-the-bad-and-the-ugly-of-brands/ Thu, 19 Aug 2021 11:18:19 +0000 https://brand24.com/blog/?p=150037 Brand sentiment is a critical aspect of evaluating the health and reputation of your business. Brand sentiment, or net brand attitude, gauges how people feel about their interactions with your firm online. Brands must carefully monitor this dynamic so that they can enhance those aspects of their business that will most positively impact customer experience! […]

The post Brand Sentiment: The Good, The Bad, and The Ugly of Brands first appeared on Brand24.]]> https://brand24.com/blog/8-marketing-tactics-to-build-brand-awareness/ Tue, 02 Mar 2021 14:00:00 +0000 https://brand24.com/blog/?p=119979 Here're bulletproof marketing tactics to build brand awareness and enjoy the fruits of a strong social media presence.

The post What is Brand Awareness? Guide & 9 Powerful Tactics to Build It [2022] first appeared on Brand24.]]> https://brand24.com/blog/online-presence-score/ Wed, 17 Feb 2021 16:39:32 +0000 https://brand24.com/blog/?p=147191 Online Presence Score is a metric that can help you understand how popular is your business online. Learn how to measure it inside this article.

The post Measure your brand’s online Presence Score with Brand24 first appeared on Brand24.]]> https://brand24.com/blog/internet-monitoring-and-competitive-benchmarking/ Mon, 20 Apr 2020 09:25:00 +0000 https://brand24.com/blog/?p=112302 Competitive benchmarking is a process of comparing your business processes to eliminate the gaps in service or to gain competitive advantage.

The post Internet monitoring and competitive benchmarking first appeared on Brand24.]]> https://brand24.com/blog/how-to-measure-the-results-of-brand-awareness-campaign/ Wed, 31 Jul 2019 10:58:18 +0000 https://brand24.com/blog/?p=131436 Measuring the effects of a brand awareness campaign is not an easy task. But this short guide will help you rock it!

The post Brand awareness metrics you should track first appeared on Brand24.]]>