Category: Case Study

Global Success Achieved Locally – Uber Ice Cream Campaign

Global Success Achieved Locally – Uber Ice Cream Campaign

The Uber Ice Cream campaign was launched on the 24th July for the fourth time and covered 252 cities in 57 countries. Users could request ice cream delivery to their location through their mobile app. Thanks to their efforts their managed to increase their reach, gain new users and raise engagement.

Natalia Chrzanowska
September 15, 2015 ・ 5 min read
What You Can Learn From Sony PlayStation Social Media Monitoring

What You Can Learn From Sony PlayStation Social Media Monitoring

PlayStation Poland spotted a huge potential in Twitter, which is both a hospitable space for a gaming community and a powerful communication channel. Together with social relations agency, Konceptika the brand took the challenge to increase engagement of their fans on the platform using 140-character messages.

Natalia Chrzanowska
February 11, 2015 ・ 4 min read
1 2 3